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3 Mistakes To Avoid


July 26th, 2013

Everybody makes mistakes; they are one of the few things in life that is completely unavoidable. The most important thing about making a mistake is to learn from it. To try to avoid some of those mistakes here are three common mistakes that most entrepreneurs make when it comes to social media. Most entrepreneurs take Read More

Facebook Graph Search and Reputation Management


February 6th, 2013

Let’s face it – we all probably have a few skeletons in our closets. If you grew up in the Internet age (or take part in it at all), it’s only a matter of time before those skeletons will see the light. As search engines like Google become “smarter” and deliver more accurate results, any Read More

The OTHER Agency Problem


February 5th, 2013

Have you heard the one about the plumber who is so busy helping his clients that his own home is a leaky mess? If you’re a professional, you may know this one all to well. At RealTime, we are a small agency that is experiencing rapid success. You’d think we’re sitting back enjoying the sight Read More

Friday Five: Tips for Keeping Up with Facebook’s Changes


July 27th, 2012

Are you struggling to manage your Facebook brand page with the constant changes that have been happening? Don’t fear; you are not the only one. Many people are feeling lost on this social platform due to how it is constantly evolving and changing. Here are some tips and tricks to make your brand’s profile page Read More

Why Analytics Matter to Small Businesses


July 23rd, 2012

By now, most small businesses agree that they should invest in creating a social outlet for their consumers to engage with. The social experience provides a place for the consumer to communicate, shop, research and discover. However, according to Booz and Company research, most small businesses are not utilizing the tools and services properly to Read More

Airtime: An Overview of the ‘Social Video’ Chat Network


June 7th, 2012

You may have heard about it on the news, but it’s more likely that you’ve heard the buzz on the Internet. Airtime is the newest Facebook “social video app” to gain major notoriety among social media enthusiasts.  Created by Napster co-founders, Sean Parker and Shawn Fanning, Airtime is a new video chat application that has Read More

Facebook Users Vote on Privacy Policy Preference


June 4th, 2012

Facebook is now listening to how its users feel about the site’s privacy settings.  The company has drawn up a potential privacy policy containing changes from recommendations of active Facebook users.  Until Friday, June 8th, Facebook users will be allowed to vote on which of the two privacy policies they prefer: the current or new Read More

Five Tips to Maximize Your Brand’s Facebook Reach


June 1st, 2012

Many companies assume that by posting regularly on their Facebook pages they are engaging consumers to their fullest potential.  Unfortunately, this is not the case.  Even brands that post five to seven times per week reach only about 16% of their fans, according to a comScore report.  Facebook has given its users a “Reach Generator” Read More

5 Ways Facebook’€™s IPO Affects Brands


May 25th, 2012

An initial public offering, or IPO, is the first sale of stock by a company to the public. Facebook is expecting to raise at least $16 billion through its IPO which will allow it to be considered the largest tech IPO ever. Currently, many Facebook brand pages and ads are turning to a third-party tool Read More

5 Ways to Anticipate the Future of Digital Behavior


May 11th, 2012

With the world of electronics constantly changing, it is impossible to predict exactly what our future in digital behavior will become.  We can look at some of the popular new technologies and apps that people are actively using today as a guide.  Apps like Google Maps, Yelp, and Foursquare are creating a modern approach to Read More