Today Google has announced the launch of their new endeavor. They will now be competing with Groupon with Google Offers. At the moment, it will be available in Portland with the hopes of expansion.
What is the difference from Groupon? It will be able to combine with Goggle Wallet, which will debut in the next couple of weeks. This will eliminate the need for a pesky coupon or barcode, resulting in an efficient and perfect way to start saving.
This is another prime example of how big businesses are hopping on the social bandwagon. The core of social media is integration and simplicity leading to greater interaction and social ties. Google will be able to fulfill each of these requirements once their new systems are put into action. Now it’s time to watch how things unfold over the next couple of months, and whether Google Wallet is the new technology we begin to depend on daily.
