Results Initial facebook fan growth of over 2,000% Campaign specific growth of an additional 165% in 2 weeks Campaign increased fan engagement by 235% Social gift campaign resulted in 616% ROI

A single-location high-end steakhouse on the popular Atlantic Avenue in South Florida’s Palm Beach County.

The restaurant had initially assigned Facebook development to an eager employee who proceeded to load the page with early 20-something friends and family, making it an unsuitable resource for business growth.

• Disengaging inappropriate fan base
• Develop content that is relevant to target audience
• Implementation of a social gift campaign to drive traffic
• Development of a custom application to identify users & track redemption
• Use social ads & social sharing to promote the campaign